Mr. Srinivasa Addepalli, Sr. Vice President, Corporate Strategy – Tata Communications, today addressed the IIMA PGPX students as part of their speaker series.
Mr. Addepalli spoke about the essence of globalization from a business perspective and provided a gist on how Tata Communications positioned itself as a key player in emerging markets. During his talk, he gave insights on how strategy and marketing are closely interlinked and emphasized the importance of looking at a business situation from a holistic perspective. Mr. Addepalli also shared tips on how brand building plays a key role in tactfully managing B2B marketing. Through illustrations from his own experience, he summarized key aspects of Mergers and Acquisitions, and explained how integrating people, culture and processes are critical to merging companies, across different countries.
In the Q&A session that followed, students enquired about key elements of a Corporate Strategy role. They also asked questions to understand more about the rationale behind his organization’s decisions and the challenges that they faced. Overall, the students found the interaction very useful and enriching.